The U.S. got its first look – and taste – of MAGNUM ice cream during the 2012 Tribeca Film Festival, as the world’s most luxurious ice cream premiered to flashbulbs and fanfare on one of film’s biggest stages.
This year, the spotlight will shine on a new star with the introduction of MAGNUM Mini ice cream bars.
The biggest names and glitterati of the 2012 Tribeca Film Festival will enjoy all the indulgent pleasure people have come to expect from MAGNUM, but in a smaller size, as MAGNUM sponsors the opening night film, “The Five Year Engagement,” starring Jason Segel and Emily Blunt.
Look inside the MAGNUM Scene, and enjoy our selection of images from the opening night festivities here. |
Click thumbnails to download high resolution photos |
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